DUBLIN, Sept. 1, 2023 /PRNewswire/ — The “Oatmeal Market, Size, Global Forecast 2023-2028, Industry Trends, Growth, Share, Outlook, Impact of Inflation, Opportunity Company Analysis” report has been added to ResearchAndMarkets.com’s offering.

The global oatmeal market is on track to achieve remarkable growth, with projections indicating a value of US$11.58 billion by 2028.

The surge in demand for oats is primarily driven by shifting consumer preferences towards lighter, healthier meals. Oats’ rich nutritional content acts as a significant market driver, further bolstered by the growing inclination towards healthy eating and convenience foods. The market is witnessing an upswing due to its functional properties, making it a preferred choice for consumers, particularly as a breakfast staple.

Lifestyle Changes and Health Concerns Propel Growth:

Changing consumer lifestyles and increasing health awareness have significantly contributed to the growth of the oatmeal market. As more individuals opt for nutritious and calorie-conscious meals, oats have gained traction as a favored breakfast cereal. The fast-paced nature of modern life has amplified the demand for oats, which are used as an alternative ingredient to sugar or fat, enhancing moisture retention, fiber content, and meal texture.

Projected Compound Annual Growth Rate (CAGR):

The global oatmeal market is expected to experience a Compound Annual Growth Rate (CAGR) of 3.76% between 2022 and 2028. This growth trajectory is driven by escalating health concerns, rapid lifestyle changes, and shifts in consumption patterns. Consumers are increasingly favoring low-fat, low-calorie options to maintain a healthier lifestyle and reduce the risk of health conditions such as obesity, cardiovascular diseases, and cancer. With the aging global population predicted to rise from 9.3% in 2020 to 16.3% in 2050, there’s a growing demand for nutritious food choices. Notably, the global oatmeal market achieved a valuation of US$9.28 billion in 2022.

European Union Leads the Health-conscious Trend:

Within the realm of consumption countries, the European Union has displayed a steady growth trajectory driven by evolving consumer preferences towards healthier eating habits. Nations like Sweden, Finland, and Ireland have witnessed a surge in oatmeal consumption due to products like oat milk and oat-based cereals. Oats’ numerous health benefits, including high fiber content and essential nutrients, have been key drivers of this trend.

Canada Takes the Lead in Oatmeal Production:

In the list of producing countries, Canada has emerged as a prominent player in the oatmeal industry, surpassing global competitors in production volume growth. Canada’s remarkable progress is attributed to sustainable farming practices and abundant agricultural resources, which have positioned the country as a leader in meeting the rising demand for nutritious oat-based products.

United States: Largest Oat Importer and Trendsetter:

The United States has solidified its position as the world’s largest oat importer, reflecting evolving dietary trends and preferences. Oat-based products are gaining popularity due to their health benefits and versatility. From oat milk to breakfast cereals, oats are being incorporated into daily routines, driving up demand. The shift towards healthier eating habits and preference for nutrient-rich foods is fueling oat imports, impacting not only the U.S. food industry but also influencing global oat production and trade dynamics.

Russia’s Emergence as a Global Oatmeal Exporter:

Russia is poised to lead the global oatmeal export market, capitalizing on its strong agricultural resources and innovative production methods. The country’s strategic focus on oat production positions it to meet domestic consumption and influence international oatmeal trade. As dietary preferences continue to evolve, Russia’s ascent as a major oatmeal exporter underscores its potential to shape the global industry’s future trajectory.

Key Players in the Oatmeal Market:

Several key players are contributing to the oatmeal market’s growth, including HainCelestrial, B&G Foods, General Mills, Nestle SA, Kellogg, Quaker Oats (PepsiCo), and Post Holding Inc.

Key Attributes:

Key Topics Covered:



1. Introduction



2. Research & Methodology



3. Executive Summary



4. Market Dynamics

4.1 Growth Drivers

4.2 Challenges



5. Global Oatmeal Market



6. Oatmeal Volume

6.1 By Production

6.2 By consumption

6.3 By export

6.4 By Import



7. Oatmeal – Market Share Analysis

7.1 Market Share by Consuming Countries



8. Oatmeal – Volume Share Analysis

8.1 By Producing Countries

8.2 By Importing Countries

8.3 By exporting Countries



9. Countries – Oatmeal Consumption Market & Volume Analysis

10. Producing Countries – Volume Analysis



11. Exporting Countries – Volume Analysis



12. Importing Countries – Volume Analysis



13. PORTER’s Five Analysis



14. SWOT Analysis



15. Key Player Analysis

For more information about this report visit https://www.researchandmarkets.com/r/az69zu

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